Crafting your innovation strategy by zeroing in on battles you can win – and the strongest opportunities. We help you establish what innovation is to you so that you can succeed today and in the future.
Market-validated products and services. Ready to launch. From concept to market, we help you imagine, design and launch products and services that people will love.
Some (but not all) of the most common challenges we help you tackle.
Our robust, AI-native approach accelerates innovation with exponential ideation, deep iteration loops, faster focus on feasibility and viability, and de-risking through simulation and synthetic testing.
Taking an ecosystem approach to business model innovation, we help you develop business models that create value, decrease risks, and speed up the time-to-market for your products and services.
We provide data-driven recommendations and leverage both qual (deep and rich insights) and quant (robust and representative) methodologies. AI-powered, to give both breadth and depth.
We measure what people do, not what they say. We don’t ask, we observe. We make decisions based on real-world testing and real-time market data.
With an iterative approach to building, testing, refining, and validating innovation concepts, we help you de-risk your ideas and ensure these are viable, desirable, and feasible in the market.
The products we build are always use case-led, so we have a clear vision in mind and a clear metric (or three) to target. This drives the decisions we make with our clients on what data inputs we use, what features are built and what functionality does and does not make it into the final product. Many of our clients come to us having experimented first with LLMs or SaaS tools that are great at facilitating AI experimentation, but did not achieve tangible results for their use cases.
We work directly with different departments to build AI-powered products that drive their individual KPIs. Our strategy team is able to conduct thorough task analysis, design correct feedback loops, and establish human interaction protocols that set the groundwork for effective AI-native products. Once these products have been proven, we work to connect them at an operating model level via APIs and data input sharing to create exponential outcomes.
We love to find the best software tools out there and integrate them into our products if the ROI is high-enough, but let’s face it… SaaS can be expensive at scale. We conduct thorough cost analysis with our clients to manage and protect their long-term investment in new technology. This includes token planning, maintenance, licensing and vendor fees.
Projects completed in a variety of key sectors, solving complex challenges for different client functions, from innovation and insights, to sales, marketing, and supply chain.
With two main offices in New York and Antwerp, and 14 languages represented, our global reach and experience have allowed us to help clients in over 30 countries since 2009.
Making us go-to-market experts for new internal and external products, services, and capabilities that drive top and bottom line revenue.
We don’t just help you plan for AI—we make it happen. From strategy to execution, we ensure AI delivers measurable business value.
Unlike traditional consultancies tied to specific tech stacks, we provide unbiased AI strategies tailored to your business, not a platform’s agenda.
Trusted by the world’s most ambitious companies, we bring deep industry knowledge and hands-on experience in AI transformation at scale.