We make what
life needs next.

We are a global collective of strategists, designers and entrepreneurs, joining forces with the world's most ambitious businesses.

Together, we imagine tomorrow's products, services & businesses — and create them today.

Cutting through the noise and bringing new perspectives. Backing up big ideas with deep research. Transforming opportunities into prototypes. Leading with empathy and delivering on impact.

Explore our work

Truly global, we have teams all over the world

Singapore,
Our office is just down Keong Saik road, stowed away from the heart of Chinatown
Discovering new tastes from the wealth of round-the-corner restaurants
Why we opened a physical office in a remote-first setting
 Shanghai,
Bustling Shanghai
Carmen working with SHV in China
 Hanoi,
Hanoi has it all - have you been?
Sr. Business Designer Quang passing on his knowledge
 New York,
Our office is smack-bang in the center of Manhattan
The Owl circle discussing strategy for next quarter
 Antwerp,
If the statue throws the hand, he would likely hit our office
Strategy talks at EMEA office week
Building an innovative office with our spirit front and center
Recruiting the very best people
Sao Paulo,
Palm trees and skyscrapers in Sao Paulo
Heitor’s got his Sharpies at the ready
 Mexico City,
Mexico City full of contrasts
Brining our global teams together for our yearly Summer Office Profile (to come)
 Amsterdam,
Float away with us
Vincent checking out the latest project delivery Boat of Innovation
 Cape Town,
Majestic views in Cape Town’s Camps Bay
Everyone can work from anywhere
 London,
A clear evening in London
Gender equality at Board of Innovation
 and more

Insights for impact

Point of View

Innovation portfolio management

Point of View

What’s on the menu for food and beverage in 2023

Point of View

Dimensional Design: why we need a new framework for segmentation

See all points of view

What makes us different

We build
together

Rome wasn't built in a day, and innovation doesn't happen overnight. That's why we love long-term partnerships where we can dig in and make a difference. Our people become your people. We learn and grow together. And, in the end, your success is our success.

We work
fast & smart.

We turn ideas into impact — and fast. By harnessing the latest powerful technologies, we work rapidly, without cutting corners. So we can test prototypes, action feedback and launch products quickly, from all over the world.

We keep
it simple.

If we say something, we mean it. And if we don't really mean it, we won't say it. We get to the heart of what you need in a clear, straightforward way. No 100-page reports or buzzwords in sight.

Ready to start
a conversation?

Get in touch
We’re a global innovation firm,
imagining tomorrow’s
products, services and businesses
– and creating them today.

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About us
Work
Open source
About us