Business model innovation

Find new ways to create value through business model innovation.


Training workshop in business model design.

Research has shown that business model innovation can create up to 25 times the competitive advantage of more traditional product and process innovation. However, only 17% of companies have looked at their business model and compared it with the competition. It’s time to shift focus to what matters most.

Today, more and more people are talking about business model innovation, looking to successful examples like Nespresso and Google.

But what exactly is business model innovation? How can your organization benefit from it, and how do you get started? Get practical answers and instant inspiration in this training program.

Business model innovation training is ideal for people working on (disruptive) new products and services within a larger enterprise:

  • New business developers
  • Product managers
  • Innovation managers
  • Intrapreneurs
  • Marketing (new products)
  • Trainees


What to expect from a business model innovation training.


Learn to design new business models

Participants will be inspired by lots of examples and walk away with creative mindsets that will boost their performance.


Get access to the most effective tools for Business Model Innovation

Participants will learn hands-on tools that help them generate new business models. By using tools in real business challenges, we make sure the mindset and methodologies get transferred to the ongoing business.

Program overview

Intensive in-company training program.

The business model innovation program focuses on creativity and idea generation.

The whats and whys of business model innovation:

  • Inspiring warm-up examples of successful startups and corporations
  • How complete sectors are changing
  • What is a business model?
  • How is it relevant to us?


How-to: Business model creativity tools:

Business model patterns:

  • Which patterns can we learn from?
  • Freemium, broker, ad-based models, and more
  • Business model cocktails: how stable industries are changing


Interactive workshop and pitching session:

  • Designing new business models (in groups): evaluation of concepts
  • Pitching the results
  • Round-up session

Business model innovation

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