What to expect from
this webinar

Join this webinar and learn how to simulate customer responses with AI.

In this practical webinar, we’ll dive into the world of Synthetic Customer Insights and discover how Generative AI is revolutionizing innovation, reshaping traditional methodologies.

We will share our experience and research in A/B testing; pitting human against synthetic. We’ll share vital insights from our work, guiding you on when and how to deploy different synthetic research techniques.

Ready to dip your toes? We’ve got you covered with essential tools, frameworks, and tips you need to kick-start your journey into synthetic validation.