Market sizing

The "Market Sizing" tool lets you estimate the revenue potential of your offering.

What is this for?

The “Market Sizing” tool lets you estimate the revenue potential of your offering.

Market size is dependent on your buyer/user, the frequency they consume, the percentage of the market you can capture, and the pricing of your offering.

Use this tool to calculate the market size for various user groups.

An online tool

We have also developed this as an online tool in Miro, that you can copy and use interactively.

When you download the tool, you will receive an email with the Miro board.

Market sizing

Get the tool!

Fill in this form to get an interactive Miro board tool along with a PDF download of the tool.

Other relevant tools and guides

Social impact intentions mapper

What is the impact that you are trying to make and what is your approach?

Revenue model flowchart B2C

An easy-to-use poster to find new B2C revenue models and decide which are right for you.

Unit economics calculator

This business design tool will help you guesstimate whether your business model will be profitable and sustainable by analyzing your unit economics.

Business model validation plan

Set up experiments to validate the assumptions you've made in your new business model prototype.

Energy business model examples

5 innovative revenue frameworks and partnership ideas from within the energy industry. Copy elements of these energy business models for your company.

One step closer to meaningful innovation

Keep yourself in the know, get our Newsletter

Let's get in touch!

After you fill in this form, one of our experts will reach out and talk to you.