Dimensional Design: why we need a new framework for segmentation

Doing business when the mainstream no longer represents individuals. The Dimensional Design framework is the long overdue new framework for segmentation.
Superapps: can they take over the global digital services scene?

What if your frequently used mobile apps were accessible in a single digital space? Superapps have already disrupted the Eastern digital market space, and they have the potential to reshape the future of global digital services.
Addressing barriers for women’s health through at-home care and diagnostic solutions

Despite scientific and social advances, women are still underrepresented and underserved in medicine. However, market and scientific steps forward look promising for the future of women’s healthcare as more investments and attention are drawn towards the topic.
‘Experience’ is becoming a buzzword

You can hit people with a bunch of LED screens during your next product launch and call it an experience, or you can create experiences based on strategic needs to drive actual value.
Connected care: reshaping the lives of diabetes patients

How connected solutions can shape the future of medical care for chronic illnesses.
9 behavioral biases in healthcare

Understanding the behavioral biases of your patients is the key to ensure that your healthcare solutions and interventions prompt healthy decision making.
Can a designer sustainably transform the world?

Watch senior innovation consultant Kevin Shahbazi’s talk on circular business design at TU Delft’s Symposium: Impact (or skim his key points).
Influencers of patient behavior

3 key influencers of patient behavior that will help you understand how people make decisions.
How we’ll eat in 2022: 10 food innovations that will shape how we eat

Do you wonder what the food industry will look like in the near future? Here are 10 food innovations that will shape how we eat in 2022 – from lab grown meat and printed meals, to upcycled coffee drinks.
5 metrics for social impact measurement

Your organization has started a new social project, and new beginnings are always exciting. But…what’s next? How do you track your projects’ progress and the impact sought? Here are 5 key metrics to kick off your social impact measurement strategy.
