2024 set the stage for AI-powered innovations, but in 2025, the game is changing faster than ever. With generative and agentic AI advancing rapidly, the AI Act taking effect, and new technologies reshaping industries, building products and businesses looks radically different than before.
For Tech and SaaS companies hiring in 2025, understanding these shifts is crucial. This must-read guide explores the 16 most in-demand roles driving product, engineering, and AI innovation, co-created by ML6; an international AI studio, BOI; a global AI innovation consultancy, and In Five Years; an international talent agency for SaaS scale-ups.
In 2025, diverse teams remain critical to success. The focus on ethics, legal compliance, and new technologies has intensified, reshaping existing roles and introducing new ones.
Roles within the AI industry have grown and changed significantly. It’s not (only) about hard coding skills, but about putting those skills into production, making an impact on different industries and business cases. Since this impact on the world has grown immensely last year, it only got more important to implement AI in an ethical and secure way.
Since the launch of the EU AI Act, it is recommended for organizations that are exploring deploying their own AI projects, to have internal experts on the subject of for example data governance. Therefore the following roles will become more and more popular in the (near) future:
The integration of autonomous innovation pipelines and agentic AI is transforming how companies design, create and scale products and businesses. These systems autonomously identify market opportunities, generate ideas, and refine prototypes, helping businesses accelerate innovation while reducing manual effort. As a result, several key roles have emerged to build, guide, and optimize these pipelines:
In 2025, product management is evolving significantly, with a growing emphasis on leveraging AI tools to streamline processes, accelerate innovation, and adapt quickly to market demands. As AI-powered technologies become more embedded in the product lifecycle, product managers are relying on these tools to make data-driven decisions, automate tasks, and improve collaboration across teams.
Here’s how these advancements are reshaping key roles in product management:
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