Service
AI Strategy
Set an AI strategy to unlock the true value of AI, drive growth and transform your business.
About the service
We help you set an integrated strategy that lets you capture the value of AI, both in the short and long term.
With a future-back approach, we set, stress-test and refine an AI strategy and tangible roadmap.
We'll create an AI strategy that will set you up for improved growth, efficiency, competitive advantage and net positive impact - fueled by innovations that were previously impossible.
We help you build a roadmap across the waves and move beyond efficiency gains.
Insights from our AI strategy webinar
Set a solid AI strategy to unlock the true value of AI. Watch the full recording.
Our approach to AI strategy
Default approach
Present-forward strategy
Do the current thing faster and cheaper
Technology
Leverage AI across all kinds of use cases
Automation
Our approach
Future-back strategy
Leapfrog to AI-native products and systems
Technology + Operating model
Focus AI to reinforce existing competitive advantages
Autonomization
What you can expect
We partner with you to define your context and scope and tailor an AI strategy that will set you up for growth.
AI as a competitive advantage - our perspectives
Some of our perspectives around AI, strategy and competitive advantage.
Adopting AI will, in itself, not lead to a competitive advantage.
The real value comes from implementing an AI strategy that touches upon and synchronizes all areas of the business – from leadership to data and governance.
Leverage what won't change too
We tend to focus our innovation and strategy on the things that will change, such as new technology. But it’s equally important to look at the things that won’t change, and try to leverage and improve on that.
To become leaders, companies need to set their strategy for previously impossible innovations
The next wave of growth isn’t going to come from digital transformation, or doing the same things faster and cheaper with AI. It’s going to come from autonomous transformation, uncovering entirely new possibilities.
An ‘impossible strategy’ is a strategy for AI-powered growth that leverages innovations that were previously impossible.
The 4 strategic options to capture the opportunity of AI
Rather than focusing on one of these strategic options, the advice is to build a deliberate portfolio approach across all four areas, to have a clear vision of the future and then tailor the portfolio accordingly.
Most companies build AI-powered solutions to do the current faster and cheaper and don't unlock the true value
The next big wave is autonomous products, workflows and businesses - enabled by AI agents
Let's talk about your AI strategy
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