The New Roles AI Is Creating Inside Big Companies
New job titles are showing up faster than most org charts can keep up with.
In this episode, Hanna Andréason breaks down the new roles she’s seen emerge as large companies move from AI pilots to AI at scale, and why the org chart itself is becoming one of the most contested parts of AI transformation.
The conversation explores how roles like AI product managers and AI trainers differ from their traditional counterparts, why data ownership is shifting from a purely technical responsibility to a shared business one, and what it actually takes to build the muscle for AI-native ways of working inside an established organization.
This is a grounded, practical look at how new AI roles take shape inside big companies, and why getting the people and structure right matters as much as the technology itself.
If you are leading AI transformation in your own organization, this one is for you.
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The insiders
Vincent is a senior leader in AI strategy and business transformation, helping Fortune 500 organizations unlock the full potential of artificial intelligence. As a Global Partner at Board of Innovation, he specializes in shaping AI-driven growth strategies for consumer goods, retail, and technology leaders across the USA and Europe.
His expertise lies at the intersection of AI, business strategy, and enterprise transformation, helping senior executives navigate AI adoption and scale AI-driven decision-making. He’s focussed on helping organizations build future-ready AI strategies that deliver real business outcomes.
Hanna Andréason leads AI strategy and investment prioritization for Telia’s B2C organization, one of the Nordics’ largest telecom companies. She’s responsible for defining the governance and operating model for AI across the business.
Hanna leads teams spanning digital, data science, and transformation, working cross-functionally with IT and commercial leadership to deploy AI capabilities at scale. Her focus spans personalization, self-service AI agents, and internal automation, always balancing speed with trust and control.
Before Telia, Hanna built her product and strategy chops at Tele2 and has an entrepreneurial streak, having taken part in the Antler founder program. She brings that same builder’s mindset to how she thinks about AI-native workflows inside a large, regulated telecom.
