Non-obvious go-to-market strategies in life sciences
WEDNESDAY APRIL 15TH, 4:00 PM CET // 10:00 aM EST (45 MIN APPROX.)
Launching a new drug, medical device, or service in a highly regulated environment will always be a high stakes enterprise, and too often, it doesn’t meet the expectations that are set out.
An effective go to market strategy goes beyond meeting medical and regulatory requirements and setting up a sales force.
During this webinar, we’ll tackle some key challenges that you should consider to move beyond the by the book go-to-market strategy: