What is this for?
This poster gives you insights and best practices to determine which tools to use, at what moment and when to switch from one phase to the next. An innovation pipeline is typically split into:
Is the solution desirable to customers?
Is there a way to capture value back?growth fit
Is the solution technically feasible and scaleable?
The recommended methodologies however, typically converge with different stages in the innovation pipeline. That’s why we tried to capture this all in our comprehensive innovation pipeline poster.
Download the innovation pipeline poster and learn which tools to use, at what moment and when to switch phases.
Want some extra background information? Check out or blog post about shifting gears between design thinking, lean startup, and agile.