Idea sketch

Idea sketches are a great way to begin articulating your ideas on paper.

What is this for?

Idea sketches are a great way to begin articulating your ideas on paper.

With this tool, you can begin to refine and challenge your initial concepts without investing too much time in to the development.

It is important to be able to get your idea across clearly, so practice

Step-by-step guide.

Step 1

Individually fill in the idea sketch by answering all questions. (5 min)

Step 2

Go through all questions one by one as an individual before sharing your ideas with the team for their reaction. (5 min)


For the sketch, the aim is to visualize how the idea works in use. Meaning, how would the idea look when someone is interacting with it at any given point in the process.

Idea sketch

Get the pdf!

Fill in this form to get a pdf download of the tool.

Share this tool

Share on linkedin
Share on facebook
Share on whatsapp
Share on email

Other relevant tools and guides

Concept disruptiveness test

We commonly see innovation teams aiming for Horizon 3 (radical, disruptive or architectural outcomes), but by the time they reach the final selected concept phase they realise that their idea was too safe and close to home.

Tech & trends matrix

A tool to generate hundreds of focussed ideas, with the inspiration of the latest trends.

Opposite thinking

This is tool asks you to familiarize with the opposite side of things, to stretch the horizon of possibilities.

Brainstorm cards

Our corporate ideation game, with 52 triggers to generate new business ideas.

Brain writing

The brain writing card helps you ideate collaboratively with your colleagues.

Future scan

150+ predictions and future trends to use in your brainstorms and ideation sessions.

Brainstorm cards for emerging economies

Our ideation game, with 30 cards to generate new business ideas in emerging market economies.

Idea shopping cart

Ensure a sufficient variety of ideas whilst facilitating everyone’s individual decision making process.

How-now-wow matrix

Prioritize and select your most innovative ideas!

Virtual consultant

A complete overview of the innovation funnel, with tips & tricks, tools and related methodologies. Everything you need to launch new products or services, or to re-design and improve existing ones.

How Might We statement builder

The How Might We statement builder is a tool that allows you to explore potential innovation theses. It's the perfect way to start with your solution development.

Concept card

A 1-page template to move quickly from random "post-it" ideas to a clear concept overview.

Let's get in touch!