Assumption learning card

Use this tool to collect and refine your learnings after testing your critical assumptions.
boardofinnovation-assumption-learning-card

What is this for?

The assumption learning card will help you collect and refine your learnings following an experiment on critical assumptions, user tests, or solution validations. Use it to get a clear overview.

This tool will be most effective if you record your findings/feedback directly after conducting the interviews or tests. Use one card per assumption and highlight clear discoveries, findings, and pivots.

Remember to be objective and non-judgemental. Just think about whether your hunches held true or not. Use it to focus on assumption validations, not your final products.

Step-by-step guide.

Step 1

Define the assumptions or hypotheses you’re testing.

Step 2

Run your experiment (see experiment cards) and write down your key learnings and insights.

Step 3

Write down in what way your validations held true – or didn’t. Write down the evidence you have for this (in)validation.

Step 4

Complete the spider diagram to show how much (in)validation you obtained on this particular assumption. Ask yourself if you need to run further or broader experiments on this particular assumption.

Step 5

Define clear next steps. Perhaps you need further validated learning evidence or need to test new assumptions that emerged as a result. Either way, clearly define your next steps.

Assumption learning card

Get the pdf!

Fill in this form to get a pdf download of the tool.

Like it? Share it!

Share on linkedin
Share on facebook
Share on whatsapp
Share on email

Other relevant tools and guides

Business model validation plan

Set up experiments to validate the assumptions you've made in your new business model prototype.

Value proposition designer

Use this value proposition tool to articulate the actual benefits of your solution and zone in on how your concept will serve customers.

Future impact wheel

Review your innovation strategy and find out how your organization performs according to the different impact values – equality, community, empowerment, and environment.

Innovation A to Z

A complete overview of the innovation funnel, with tips & tricks, tools and related methodologies. Everything you need to launch new products or services, or to re-design and improve existing ones. From blank page to development.

Business design playbook

The complete guide to develop, test, and grow new business ideas in as little as a few months, with all the tools you'll need to do it.

Unit economics calculator

This business design tool will help you guesstimate whether your business model will be profitable and sustainable by analyzing your unit economics.

Let's get in touch!

Dont worry, we aren’t going to spam you with emails or call you a thousand times. After you fill in this form, one of our experts will reach out and talk to you.