Revving up Formula 1
with AI

Join us as we sit down with Edward Bernardon, VP of Motorsports and Racing Strategy at Siemens Digital Industry Software. 

Ed delves into the fascinating ways motorsports have driven groundbreaking innovations in the automotive industry, from rearview mirrors to cutting-edge EV battery systems. Discover how AI is transforming racing strategies and enhancing performance on the track, and hear Ed’s take on the future of autonomous vehicles and emerging technologies. This episode is a must-listen for anyone passionate about the intersection of technology, innovation, and high-speed competition.

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Snippet from the podcast

The insiders

Partner & Head of Global Partnerships, Board of Innovation

Vincent is a global partner at Board of Innovation and has 10+ years experience in building consumer goods strategies for leading organizations across the USA and Europe. With a background in innovation management, Vincent co-founded Board of Innovation in the US before moving back to his hometown of Antwerp, Belgium. He thrives in developing partnerships with ambitious brands and, together, tackling their complex challenges.

Edward Bernardon

VP of Motorsports and Racing Strategy at Siemens Digital Industry Software

Ed is an expert in Formula One and the VP of Motorsports and Racing Strategy at Siemens Digital Industry Software. He’s spearheading Siemens thought leadership in future car technology, and before joining Siemens, it was a founding member of Vistagy that later got acquired by Siemens. He’s a motorsports and innovation enthusiast and host of the Future Car Podcast.