Presentation skills

33 tips to prepare the perfect innovation elevator pitch.

Who is this guide for?

This playbook provides you with important tips to structure a successful pitch. 

We have outlined 33 key suggestions for you to prepare a perfect pitch. 

5 examples from this guide.

1. Be brave.

Dare to speak up, for example, if a specific budget or timing is needed. At the same time, always stay honest. If you don’t know something yet, just say so: don’t try to invent an answer out of thin air. 

2. Avoid being an alpha-male. 

Don’t be too self-assured: be confident, not cocky. You can dry run the presentation and videotape it to get a good view on your posture and gestures. 

3. follow the eyes.

Align pictures with faces looking at the text. Heatmaps have shown that aligning the face increases the interest in the text. The other way around may distract the viewer. 

4. Repeat important items. 

Seriously, repeat important items: it helps your audience remember the most critical parts of your presentation.

5. Be clear, minimal. 

When designing your slides, go for simplicity: don’t overload your slides, keep them minimal instead. Be clear and consistent in the use of style elements.

Presentation skills

Get the pdf!

Fill in this form to get a pdf download of the guide.

Like it? Share it!

Share on linkedin
Share on facebook
Share on whatsapp
Share on email

Other relevant tools & guides

Value proposition designer

Use this value proposition tool to articulate the actual benefits of your solution and zone in on how your concept will serve customers.

Business design playbook

The complete guide to develop, test, and grow new business ideas in as little as a few months, with all the tools you'll need to do it.

Corporate innovation accelerator

A step by step approach to creating an innovation platform in your company.

Pitch evaluation sheet

You're sitting in the jury hot seat and need to give a business idea the "go" or "no go". This tool will help you decide which pitch to give the green light.

Pitching checklist

If you want to sell a killer business idea, your pitch needs to pack a punch. This 5-part checklist is the best way to make sure your pitch hits home.

Pitching canvas

Build the storyline of your pitch, covering all essential building blocks: problem, solution, business model, credibility, and call to action.