Validate your new products and develop new business models in 12-24 weeks.
Board of Innovation is a global service partner for Nestlé’s R&D Accelerator programs.
the R&D Accelerator program?
The R&D Accelerator Program is a program to de-risk your innovation.
You’ll uncover customer problems,develop, test and launch your new products in a sandbox environment.
Teams collaborate on-site or virtually following a structured & efficient approach designed to bring new products or services to market at start-up speed.
We’ve organized dozens of consumer brand accelerators and no two are alike. Our business design experts tailor each program for our clients depending on their business objectives.
Why run an R&D Accelerator?
Accelerate new product launches and get early market validation in order to set yourself up for success in the Go-to-market phase.
Uncover insights and the purchasing behaviors of your current market and new markets to grow into.
Build the foundational capabilities on your team to run end-to-end innovation projects.
Get a detailed journey map
tailored to your business concept.
How it works
The R&D Accelerator program
1. Scope the challenge and set up the team for success
- Define a clear business challenge
- Size the market opportunity
- Set-up a multi-disciplenary team
- Allign on investment criteria with internal stakeholders
2. Explore and validate the customer problem
- Define segments & personas
- Map current state customer journey
- Design a stakeholder & ecosystem map
- Validate problem hypotheses
3. Prototype and test multiple solutions
- Explore existing solutions
- Ideate different approaches
- Map future state customer journey
- Prototype and test selected concepts with customers
4. Shop test preparation
- Fine-tune MVP Design
- Shop/shelf test blueprint
- Align on shop test objectives
- Define and align on shop test partners
- Develop sales pitch & commercial materials
- Shop test preparation (materials)
5. Shop test
- Shop test execution
- Analyse data & improve concepts
- Purchase simulations and conjoint analysis
- Final product & route to market plan
6. Build a go-to-market plan
- Synthesise all learnings in a compelling storyline
- Build an actionable go-to-market plan
- Secure necessary investment from internal stakeholders
More info about the program
Get in contact with one of our experts.
We’ve been advocates for the value and opportunities of remote collaboration for years, so when the world changed and become low touch, we were ready to delight our clients, helping them to rapidly adapt and keep achieving business impact. Our approach is not to try to simply replace face-to-face, but to take advantage of all the opportunities virtual collaboration has to offer.
Whether you’re looking to convert a face-to-face project to all-remote, or you’re tackling a business challenge and need to find new ways to reach outcomes quickly via remote, we have extensive experience in creating and refining all-remote trainings, coaching, strategy, validation and much more. For remote projects we’ve found it particular important to focus on communication, collaboration, and of course impact creation.
R&D Accelerator expert
Get in touch!
Want more info about the R&D accelerator?
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