How we built an AI-native retail model
Creating a competitive advantage with an AI-powered innovation engine
Download the full case study
8x ROI
Driven by increased sales
60%
Reduction in vendor spend on NPD
12x
Faster time-to-market
25%
Increase in product success rate
Discover the innovation engine powering this fashion retailer's AI-native design process
Increasing speed to market and reducing waste with real-time demand prediction
Spend time where it matters. Let your AI-powered innovation engine do the fuzzy front-end work.
Key outcomes
We partner with companies to develop real-world functional engines that – starting with simple prototypes that act as co-pilots for human users and building towards autonomous systems that transform product innovation, manufacturing, and go-to-market.
Sensing Market Opportunities
Support brand teams to sense early signals and translate those into opportunities
Building Tomorrow’s Portfolio
Imagine new products, services or businesses and build out your future portfolio
Prioritizing with Intelligence
De-risk your future portfolio through AI-powered iteration and prioritization
Fast-Tracking to Market
Move from validated concept to production accelerating your time to market
Driving Market Expansion
Generate and test campaigns and take your first steps to autonomous growth
From the old
Human biased insights
A siloed approach
Long time-to-market
Uncertain pilot success
To the new
Broad and data driven insights
Accelerated trend-to-launch
Pre-simulated success
Key benefits
A new competitive advantage
Scalable across categories after development of underlying data and infrastructure.
After proving the value in a defined space, we help companies in scaling those capabilities. We build towards a true competitive advantage by developing a superior autonomous innovation engine that develops more products, faster and better than anyone else.
Accelerated time-to-market
With always-on trend analysis and by automating every step in the innovation process, we drastically cut the time from idea conception to product launch, enabling faster product introductions.
Increased
success rate
Leveraging consumer, competitive, and technological data throughout the entire development process to boost the success rate of new products in the market.
Our work in developing
Autonomous Innovation Engines
Leading CPG company
We are partnering with several CPG businesses to develop custom-built engines for their innovation teams to develop new product concepts, tailored to their brands. Within weeks, we’ve been able to prove value by delivering prototypes that achieve outcomes matching best-performing concepts.
Building synthetic simulations of stakeholders in the construction industry
We have partnered with a global leader in construction to uncover 200+ new concepts and opportunities in three days, rooted in market trends and powered by AI.
These concepts were validated synthetically against 5 different buyer personas – which we built using our synthetic GenAI framework. The data was based on 40+ interviews with these personas in different markets.
A functionally integrated innovation approach