Timebridge: In-App Commerce to Challenge Advertising

As previously described on In-Game Selling, companies are moving from advertisement based revenue models to in-app commerce or in-product selling. Timebridge.com is an excellent example of the same principle. Timebridge offers a scheduling service enabling people to collaboratively determine when to meet, also on mobile. Their actual revenue model is the resale of online and [...]

Posted on June 7, 2009 in Banking & professional services Read more

Taatu and Virtua Gym on Pitcharena.com

Following our previous post on wantz.it and tweetag, two other social applications that presented during Pitch Arena were Taatu and Virtua Gym. For these two ventures we also briefly described their business model. We didn’t go in depth, but mapping out the four social applications gaves us the possibility to quickly compare them with each [...]

Posted on June 5, 2009 in Entertainment & tourism Read more

Pitcharena.com: How to make money online via social apps? 2/4

During the most recent edition of Pitch Arena, we presented our business model framework to the entrepreneurs and start-ups that were present. The concept of Pitch Arena is rather straight forward. Several start-ups present their new venture to an audience of innovators and technologists in order to get valuable feedback and meet interesting people. We [...]

Posted on May 26, 2009 in Internet & media Read more

What To Learn From Blyk.com: The New Free Mobile Network

Blyk.com is a free mobile network for youngsters. Blyk.com sends you messages from your favourite brands – targeted on your profile – in return for free minutes and text messages. The target age group of 16-24 year is rather hard to reach, which makes it an attractive offer for advertisers. The start-up launched about one [...]

Posted on April 13, 2009 in Banking & professional services Read more