Rancho Bernardo Inn, an un-experience in practice

In a sector where everybody is fighting to offer the most positive experience as possible, the Rancho Bernardo Inn in San Diego tries to compete by offering just the opposite. Instead of luxury retreats, customers can choose the ‘survivor package‘. For only 19 dollar a night one can sleep in a room without a bed. [...]

Posted on July 29, 2009 in Entertainment & tourism Read more

Will EA embrace the Free Pirate game Business model – iPhone like?

For years game publishers could rely on the sales of relative expansive game discs to gain their profits. But then together with internet the peer-to-peer networks came up which made it easier for consumers to find cheap alternative solutions to play their most favorite games. After years of fighting against this change in consumers behavior [...]

Posted on June 24, 2009 in Entertainment & tourism Read more

Taatu and Virtua Gym on Pitcharena.com

Following our previous post on wantz.it and tweetag, two other social applications that presented during Pitch Arena were Taatu and Virtua Gym. For these two ventures we also briefly described their business model. We didn’t go in depth, but mapping out the four social applications gaves us the possibility to quickly compare them with each [...]

Posted on June 5, 2009 in Entertainment & tourism Read more

From In-Game Advertising to In-Game Selling: The Next Big Thing?

While In-Game Advertising is growing to $2 billion in 2012, In-Game Selling has all the ingredients to become the next big business model innovation in the gaming industry. Our analysis of the business model behind in-game advertising discussed how game publishers sell the ‘attention’ of their audience to advertisers. The next step now is to [...]

Posted on March 17, 2009 in Entertainment & tourism Read more