“There is a growing focus on jobs in innovation and on service, away from manufacturing”, says economist Dr. Mike Walden. While his statement underpins the overall shift from products to services (and experiences), it also refers to the growing number of jobs dedicated to innovation, usually but not always with “innovation” in the new job [...]
The Context of Crowdsourcing: Start-up vs. Existing organisation
Since Jeff Howe coined the term “Crowdsourcing” in 2006, there has been a lot of buzz about the subject and its promising potential. Despite many examples of crowdsourcing projects – some more successful than others – I have found it very difficult though to apply the concept in my day to day business development activities. [...]



