Test business cases and prototypes

After an in-depth evaluation, you’ll need to make an important go/no-go decision. Pick out the concepts that fit best with the criteria defined in your innovation strategy. It’s time to test your (financial) assumptions in a real world environment. Together we work out business prototypes. Every case is different but we’ll find a way to test your pricing tactics, go-to market strategy, user needs or other parts of your business model.


Do you face similar challenges?

  • What’s the best revenue model for this new product
  • Speed up my go-to-market for new concepts
  • Spin-off radical new ideas that sit outside our core business
  • A second opinion before I get this to market
  • Let’s test prototypes with users, clients, and partners
  • …

What can we do for you at this stage?

Most popular products at this stage

Business Model Development

  • Define the goals and constraints
  • Generate a minimum of 10 new revenue ideas
  • Pitch the best 3 concepts to management
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Go-to-market strategy

  • Evaluate and select new business ideas
  • Why would the different concepts win or fail
  • How can we kickstart the best ideas
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Set up first pilot or demo to test the market

  • Pick a great mix of people
  • Create the right environment, location & structure
  • Let’s generate amazing ideas!
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