The transition from offline to online business models is a strategic challenge for many companies. How do you design a digital revenue model and how to set your price in this new world? Unfortunately there are no easy answers but we can make the quest easier. On a regular basis we aggregate parts of the [...]
Forget Ads! Here are the Money Making techniques every startup should know. (+PDF)
How do you monetize a digital service? Why would clients put their money on the table? In fact it doesn’t matter if you pick a freemium, subscription, license or any other model if you don’t understand the emotional context of your customers. You have to see what drives people to open up their wallet. Just [...]
5 Must-Have Skills for Intrapreneurs
Some people think that by tying a tie around an entrepreneur’s neck and making him commute daily to a fancy office building inhabited by 500+ employees of the same company, he will automatically transform into an intrapreneur – I think this is just shallow thinking. I’ve seen brilliant entrepreneurs failing in enterprises (corporates) almost as [...]
How to Prototype an App in 1 hour: meet POP
Business Prototyping tools review – No business plan survives the first contact with the customer. During our Business Prototyping phase, we help our clients to build a Minimum Viable Product (MVP). Depending on the type of product or service, we might build a one-page website, physical prototype, paper mock-up or even prototype a B2B pilot [...]
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